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      <image:caption>Scottish Beef Event host farmer, Adrian Ivory, pictured with NBA CEO Neil Shand</image:caption>
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      <image:caption>Beef Expo organisers Ben Harman, Neil Shand &amp; Hugh Brown</image:caption>
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      <image:caption>Tollgate Brewery</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2025-03-21</lastmod>
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      <image:title>Events - LAMMA - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2025-02-23</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.britishwagyu.co.uk/new-events-1/2025/7/21/royal-welsh</loc>
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    <lastmod>2025-04-07</lastmod>
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      <image:title>Events - ROYAL WELSH SHOW - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Fullblood Wagyus</image:caption>
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      <image:title>Events - REGISTRATION &amp;amp; DNA SEMINAR - Make it stand out</image:title>
      <image:caption>F1 Wagyus (first generation cross) with Caisley British Wagyu-branded DNA tags</image:caption>
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    <lastmod>2024-05-22</lastmod>
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    <lastmod>2026-03-20</lastmod>
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    <lastmod>2024-10-18</lastmod>
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    <loc>https://www.britishwagyu.co.uk/new-events-1/2027/10/1/japaneses-wagyu-olympics</loc>
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    <lastmod>2025-12-09</lastmod>
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    <lastmod>2024-03-01</lastmod>
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    <lastmod>2024-02-29</lastmod>
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      <image:title>Events - BEEF EXPO - Make it stand out</image:title>
      <image:caption>Wagyu winning the Best Stand Award at the 2022 edition of Beef Expo</image:caption>
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    <lastmod>2024-02-29</lastmod>
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      <image:caption>Beautifully marbled Wagyu is being heralded on World Wagyu Day 21st June</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.britishwagyu.co.uk/new-events-1/2024/9/1/british-wagyu-amp-warrendale-wagyu-conference</loc>
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    <lastmod>2024-03-06</lastmod>
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      <image:title>Events - BRITISH CATTLE BREEDERS CONFERENCE - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Events - BRITISH CATTLE BREEDERS CONFERENCE - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.britishwagyu.co.uk/new-events-1/2023/8/26/british-wagyu-conference-autumn-2024</loc>
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    <lastmod>2023-08-26</lastmod>
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    <lastmod>2023-11-03</lastmod>
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      <image:title>Events - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>In 2023 the Wagyu Edge Elite Sale was held on board this vessel</image:caption>
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      <image:caption>Branded Beef Awards Dinner at the 2023 WagyuEdge Conference</image:caption>
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    <lastmod>2023-05-23</lastmod>
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    <lastmod>2023-04-10</lastmod>
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    <lastmod>2023-02-21</lastmod>
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    <lastmod>2023-01-18</lastmod>
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    <lastmod>2023-02-24</lastmod>
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      <image:caption>Event foyer at last year’s American Wagyu Association Conference</image:caption>
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    <lastmod>2022-11-09</lastmod>
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    <loc>https://www.britishwagyu.co.uk/new-events-1/2022/11/15/eurotier</loc>
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    <lastmod>2022-08-31</lastmod>
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    <loc>https://www.britishwagyu.co.uk/new-events-1/2023/1/23/british-cattle-breeders-conference</loc>
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    <lastmod>2023-01-18</lastmod>
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    <loc>https://www.britishwagyu.co.uk/new-events-1/2023/4/20/awa-elite-wagyu-sale</loc>
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    <lastmod>2022-10-18</lastmod>
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    <loc>https://www.britishwagyu.co.uk/new-events-1/2022/5/20/ohanasaki-wagyu-reduction-sale</loc>
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    <lastmod>2022-05-02</lastmod>
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    <loc>https://www.britishwagyu.co.uk/new-events-1/2022/10/28/borderway-agri-expo</loc>
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    <lastmod>2022-10-18</lastmod>
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    <lastmod>2022-04-23</lastmod>
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    <lastmod>2022-04-23</lastmod>
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    <loc>https://www.britishwagyu.co.uk/new-events-1/2022/1/11/lamma</loc>
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    <lastmod>2022-01-12</lastmod>
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      <image:caption>Beautifully marbled Wagyu beef</image:caption>
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    <lastmod>2025-08-07</lastmod>
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    <lastmod>2025-08-22</lastmod>
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      <image:caption>Wagyu beef</image:caption>
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      <image:caption>British Wagyus out at pasture</image:caption>
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      <image:caption>Wagyu beef is naturally marbled</image:caption>
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      <image:caption>British Wagyu-branded sirloin steak in Aldi</image:caption>
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      <image:caption>Waitrose No.1 Range with British Wagyu branding</image:caption>
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      <image:caption>British Wagyu Assured logo</image:caption>
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    <lastmod>2025-08-22</lastmod>
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      <image:caption>A batch of Wagyu-sired calves sporting distinctive British Wagyu tags</image:caption>
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      <image:caption>Caisley British-Wagyu branded ear tags with vials sent for DNA/BVD testing</image:caption>
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      <image:caption>Aldi packs featuring the BWA-Assured label</image:caption>
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      <image:caption>British Wagyu-branded products in Waitrose’s No.1 Range</image:caption>
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      <image:caption>Jess Edwards has recently joined the British Wagyu Association as a Director</image:caption>
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      <image:caption>Jess Edwards pictured with industry partners L-R Szymon Nowaczek (Caisley), Hugh Pocock and Richard Saunders (both BWA) at the British Cattle Breeders Conference</image:caption>
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    <lastmod>2025-02-03</lastmod>
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    <lastmod>2024-10-20</lastmod>
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      <image:caption>F1 Wagyus (first generation cross) with Caisley British Wagyu-branded DNA tags</image:caption>
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    <lastmod>2024-10-13</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>British Wagyu will join other UK breeders, genetics companies and associated businesses on the joint British Livestock stand in Hall 11</image:caption>
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      <image:caption>Representatives from British Wagyu, Wyndford Wagyu, Aberdeen Angus &amp; UK Export Certification Partnership pictured at the 2022 EuroTier event</image:caption>
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    <priority>0.5</priority>
    <lastmod>2024-09-25</lastmod>
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      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1fbfe998-916e-43d3-9f6d-f44ee18bc518/Warrendale+Wagyu+Conference.25.Delegates+close-up.jpg</image:loc>
      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/088deee9-529a-4ddf-bde0-5f20b0469563/Warrendale+Wagyu+Conference.10.Warrenale%27s+Jim+Bloom+receiving+King%27s+Award+from+Lord+Lieutenant+of+E+Yorks+Jim+Dick+OBE.jpg</image:loc>
      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>L-R Jim Bloom (Warrendale Wagyu) &amp; Jim Dick OBE (Lord Lieutenant of East Yorkshire)</image:caption>
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      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>Warrendale Wagyu MD Tom Richardson</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/638d662d-00bb-45e7-b412-0971f2721339/Warrendale+Wagyu+Conference.15.Tag+Shot.jpg</image:loc>
      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/e2b7267b-0759-4cce-8616-d745e6b5a4b9/Warrendale+Wagyu+Conference.12.Panel+Q%26A.jpg</image:loc>
      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>Q&amp;A Panel L-R James Thornton, David Hughes, Lean Gentini, Nick Rose (Oxbury Bank) and Chris Dickinson</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/82287498-a060-46ae-bf15-e08f647c8492/Warrendale+Wagyu+Conference.6.Break.jpg</image:loc>
      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>Nic Truswell, Dovecote Park</image:caption>
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      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>Q&amp;A Panel L-R James Thornton, Nic Truswell, Jamie Brownrigg, Tom Richardson</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/40361043-c510-4549-8197-7776b78a22d1/Warrendale+Wagyu+Conference.19.Fred+Smith+FlatIron.jpg</image:loc>
      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>Fred Smith, Flat Iron</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/c948b57b-0391-469a-837e-ac4276d54cf6/Warrendale+Wagyu+Conference.3.Wagyu+BBQ.jpg</image:loc>
      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>British Wagyu on the BBQ</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/308ad3da-0b7b-4ffe-8781-86fde1269fdf/Warrendale+Wagyu+Conference.11.jpg</image:loc>
      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>Lean Gentini</image:caption>
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      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
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      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>Prof David Hughes</image:caption>
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      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>British Wagyu Canapes</image:caption>
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      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
      <image:caption>Drinks Reception</image:caption>
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      <image:caption>Gala Dinner</image:caption>
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      <image:title>News - BRITISH WAGYU CONFERENCE HAILED A RESOUNDING SUCCESS - Make it stand out</image:title>
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  <url>
    <loc>https://www.britishwagyu.co.uk/news-1/2024/6/28/book-now-for-our-wagyu-conference-19-20-september</loc>
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    <lastmod>2024-06-28</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Farmer Panel at last year’s conference</image:caption>
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      <image:caption>Wagyu F1 finishers at Park Farm</image:caption>
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      <image:caption>Wagyu Tomahawks being prepared for the 2023 event</image:caption>
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    <lastmod>2024-05-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/11276555-5d4a-4104-b7d7-c906163f0229/Wagyuedge+Cairns+10-12+April+image.png</image:loc>
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      <image:caption>British representatives included L-R Jim Bloom (Warrendale) with Philip Maddocks, Jess Edwards and Bay Maddocks (Wyndford)</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/7e24d97b-9a8e-4972-8273-f629043c791d/Stone+Axe+2.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Typical New England country - here pictured at Stone Axe</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/2c4be2d4-0d6a-4293-8824-2d36692e0c1f/Stone+Axe+1.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>L-R Ray Thomas (Santos Patronos Ranch), Martin Fullagar (Stone Axe), Richard Saunders (British Wagyu) and Ray Thomas Jnr (Santos Patronos)</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/c72319ce-4595-4f2d-b8a9-980b3098f4b5/Stone+Axe+3.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Fullblood Wagyu at Stone Axe</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/e47db55e-a987-43bd-b661-d457fb1e23e7/Braelea+1.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>L-R Matt McDonagh (AWA), Andrew Braund, Richard Saunders, Ray Thomas Jnr</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/10d2b8e3-b293-486e-bdf8-7d566e0a86f1/Braelea+2.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Young Fullblood bulls at Braelea</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/73883f68-7cfc-4287-8663-1a0dd9a9079e/Braelea+3.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Wagyu Fullbloods at Braelea</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/ee9ef89f-9f71-488f-b113-428f8cdf4b76/Rangers+Valley+1.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>At Rangers Valley: L-R Ray Thomas, Matt McDonagh, Ray Thomas Jnr</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/c2e42cf0-1434-47b6-8600-9a93e24892e9/Rangers+Valley+2.jpg</image:loc>
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      <image:caption>Feedlot at Rangers Valley</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/687294f5-3a1a-499b-848a-eaa766208622/Rangers+Valley+3.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>With Rangers Valley MD Keith Howe far right</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/39ec7acc-e522-4837-a948-75623e5f31ad/Trent+Bridge+4.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>L-R Wal Perry, Richard Saunders, Ray Thomas and Ray Thomas Jnr, Jen Perry, Charlie Perry</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/b7274aac-bbc1-4af1-91f0-64969a762607/Trent+Bridge+1.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>At Trent Bridge with L-R Matt McDonagh, Charlie Perry, Ray Thomas &amp; Ray Thomas Jnr</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/f7ad5e96-0f51-4970-9f61-46a66c65927d/Trent+Bridge+3.jpg</image:loc>
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      <image:caption>Ready to BBQ at Trent Bridge</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/cb968a93-b18a-49f8-8fcb-cdf1e8b18bf1/Trent+Bridge+2.jpg</image:loc>
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      <image:caption>Wagyu Fullbloods at Trent Bridge</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/276ac0e8-ae46-4f98-acc3-ca66bb7ad453/AWA+1.jpg</image:loc>
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      <image:caption>Pictured with the AWA Team at their office in Armidale, NSW</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/eb742504-77f0-4f05-9d08-07d958007633/Mayura+2.jpg</image:loc>
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      <image:caption>International visitors pictured at Mayura</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/2781bd7f-d663-4938-90ce-41dba3ffe7e4/Mayura+1.jpg</image:loc>
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      <image:caption>Fullblood Heifers at Mayura</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/d3e290b3-c6e7-4641-ae9b-6b05e39d4459/Mayura+4.jpg</image:loc>
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      <image:caption>Feedlot at Mayura</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/d79c7ef1-9717-4231-9e78-2de6b8c13ae2/Tasting+Room+1.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Before…</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/ef1ebf6f-7d9d-4655-b828-cd2486027492/Tasting+Room+3.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>…After</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/612d4366-a69a-4d3a-a64f-ce8d7c318cf7/Tasting+Room+4.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Guests at Mayura Tasting Room</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/f7468435-b178-42df-aafe-71b5d87e9828/Tasting+Room+2.jpg</image:loc>
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      <image:caption>Mayura Tasting Room</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/af84d7ce-06a8-4f09-9134-49c655602cee/Cairns+Conf+1.jpg</image:loc>
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      <image:caption>WagyuEdge Conference begins</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/19bd72d5-524d-4374-b5d6-840d85116b53/Cairns+Conf+2.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Cairns Conference Center</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/29bcd64d-137d-4654-893f-859cd947618b/WBBC+Fogarty+Park.jpg</image:loc>
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      <image:caption>Fogarty Park, Cairns</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/14c87f00-ad88-4531-8445-721599c14245/WBBC-2024-Grand-Champ-555x370.jpeg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Mayura Station accept their Grand Champion accolades. L-R Andy Allen (WBBC Awards MC, Masterchef Australia host and owner of Three Blue Ducks), Terry Donohue (Ariat Australia), Scott &amp; Kristy de Bruin (Mayura Station), Mark Oliver (Mayura Station) and Dr Matt McDonagh (AWA CEO)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/37745575-0a61-4fb4-8a3d-e2eb21fa80b4/WBBC_2024_Grand_Champ-600x600.png</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>WBBC Grand Champion</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/274c3bd0-638e-4be9-81f1-ef2fb93544d3/Hemingways+Eite+Sale+Venue.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Hemingway’s Brewery - venue for the Elite Sale</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/0b8a0fb2-d112-4a95-af0d-ec3af1a4f65b/Elite+Sale+1.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/118360cf-e53c-4074-a18d-50023a933bef/WyW+Elite+Sale+entry.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Wyndford Wagyu’s Elite Sale entry</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/dec0b738-2bc0-49a2-a064-578366a2b3f6/David+Blackmore+inducted+into+AWA+Hall+of+Fame.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>David Blackmore’s induction into the AWA Wagyu Hall of Fame</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/2360f190-18f6-4bcd-8ec6-7963b4f67ef9/Acc+1.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>International visit to ACC with hosts Tony Laurent (left) and Christian Coffey (right)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/70e747f9-4a7c-47f2-8d2b-12abf3e670e1/ACC+2.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>ACC’s processing facility on the outskirts of Brisbane</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/5fca5b18-5199-466e-8d77-b3e429bf997b/438276040_938587944625868_5272428685276652443_n.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Anthony &amp; Chantal Winter host international delegates at Macquarie</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/00bba1d7-9c31-4e66-b757-cdec4d331029/Macq+2.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Feedlot at Macquarie</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/8c7d1f44-d8c1-48dc-8eb0-bd59d7168aa6/Macq+3.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Cattle at Macquarie</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/254fde69-1cb7-4842-a4e0-2593d043b4da/Sandalwood+1.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Pictured with hosts Geoff Cornford &amp; Becky O’Reilly at Sandalwood</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/f948a911-ff39-4965-8090-f51195b84625/Sandalwood+2.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Sandalwood Feedlot</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/bc68e29e-6818-44bf-838a-b315b4f31d94/Sandalwood+3.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Feedlot at Sandalwood</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1213c751-c2b4-4cc7-b676-ae11db0227e0/Arubial+1.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Lillyvale Feedlot at Arubial</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/99e121e1-1550-4fdb-b89e-f58f79992e7d/Arubial+2.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Laird Morgan (centre) shows visitors around</image:caption>
    </image:image>
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      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Wagyu youngstock at Arubial</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/158a850b-ed26-40f7-a75b-587f6412b2b5/Arubial+4.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Arubial means ‘deep expanse of water’ in Aboriginal language</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/43e224d6-480d-4ffb-997a-0f26d4c8b225/Roma+1.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Typical mob grazing at Roma</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/ea072bdd-fb6e-40c8-9b70-863235f3c1f4/Roma+4.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>Roma Feedlot</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/551359ec-45d6-446b-960c-22ba7f42b3c7/Roma+2+to+crop.jpg</image:loc>
      <image:title>News - WAGYU EDGE CONFERENCE &amp;amp; INTERNATIONAL TOUR - Make it stand out</image:title>
      <image:caption>With ACC’s Ryan Carter (centre front) at Roma</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/news-1/2024/4/30/beef-expo-provides-british-wagyu-showcase</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-04-30</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/2429d98d-d77c-4693-b652-2e87724821d0/Beef+Expo+6.jpg</image:loc>
      <image:title>News - BEEF EXPO PROVIDES BRITISH WAGYU SHOWCASE - Make it stand out</image:title>
      <image:caption>L-R Warrendale’s Katrina Donaldson, Melissa Donaldson, Lucy Corner, Dan Morris &amp; Jamie Brownrigg with BWA’s Richard Saunders</image:caption>
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      <image:title>News - BEEF EXPO PROVIDES BRITISH WAGYU SHOWCASE - Make it stand out</image:title>
      <image:caption>Wagyu F1 yearlings</image:caption>
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    <image:image>
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      <image:title>News - BEEF EXPO PROVIDES BRITISH WAGYU SHOWCASE - Make it stand out</image:title>
      <image:caption>Wagyu finishers in the foreground</image:caption>
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      <image:title>News - BEEF EXPO PROVIDES BRITISH WAGYU SHOWCASE - Make it stand out</image:title>
      <image:caption>Busy Wagyu stand at Beef Expo</image:caption>
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      <image:title>News - BEEF EXPO PROVIDES BRITISH WAGYU SHOWCASE - Make it stand out</image:title>
      <image:caption>Friday BBQ</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/6270e625-fb48-42a0-922c-755fb082258a/Beef+Expo+10.jpg</image:loc>
      <image:title>News - BEEF EXPO PROVIDES BRITISH WAGYU SHOWCASE - Make it stand out</image:title>
      <image:caption>Known for its highly marbled beef, a number of Wagyu cuts and products were on display</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/afc39abc-f2b6-46cc-b98c-4b07f51ca11d/Beef+Expo+7.jpg</image:loc>
      <image:title>News - BEEF EXPO PROVIDES BRITISH WAGYU SHOWCASE - Make it stand out</image:title>
      <image:caption>NBA CEO Neil Shand (centre) chaired a Food &amp; Farming seminar with l-r Daniel Zeichner (Shadow Defra Minister), Prys Morgan (Director, Kepak), Tim Farron (Lib Dem Defra Spokesman) &amp; Sir Mark Spencer (Farming Minister)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/ed384248-eb3e-4561-8809-143b1882cba9/Beef+Expo+8.jpg</image:loc>
      <image:title>News - BEEF EXPO PROVIDES BRITISH WAGYU SHOWCASE - Make it stand out</image:title>
      <image:caption>BWA Co Sec Richard Saunders with Farming Minister Mark Spencer</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/news-1/2024/3/6/warrendale-amp-british-wagyu-conference-19-20-september</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-03-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/456b8316-6bd7-47f6-ab1c-3bbe522a3927/WarrendaleWagyu.110.Conference+audience+shot+2+clapping.jpg</image:loc>
      <image:title>News - WARRENDALE &amp;amp; BRITISH WAGYU CONFERENCE 19-20 SEPTEMBER - Make it stand out</image:title>
      <image:caption>Delegates at the 2023 Conference in Telford</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/31eb29b7-7ccb-464f-b095-a7907dff10b1/Team+Warrendale.jpg</image:loc>
      <image:title>News - WARRENDALE &amp;amp; BRITISH WAGYU CONFERENCE 19-20 SEPTEMBER - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/65b0d909-98bb-462d-b1d5-5628cc0349ea/Pic+6+WyW+sheds.jpg</image:loc>
      <image:title>News - WARRENDALE &amp;amp; BRITISH WAGYU CONFERENCE 19-20 SEPTEMBER - Make it stand out</image:title>
      <image:caption>Farm visit at Wyndford Wagyu 2023</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/news-1/2024/2/15/0ut0i0huunths9rr05sve5s5qsizrq</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-02-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/aa37212f-edb5-4d86-b22e-41222295dd98/PHOTO-2021-07-01-08-25-45.Wagyu+Branded+Tag+vg+group+shot.jpg</image:loc>
      <image:title>News - TEN-YEAR TREND REVEALS HUGE GROWTH OF BRITISH WAGYU - Make it stand out</image:title>
      <image:caption>Wagyu crossbred calves sporting their British Wagyu-branded tags</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/news-1/2024/1/28/wagyu-the-beef-to-beat</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-28</lastmod>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/news-1/2024/1/19/mij-camera-in-action</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/8b5d1920-cde4-4bdd-ba9f-6c81af42bb72/MIJ+camera+in+action+Martin+8+Jan.jpg</image:loc>
      <image:title>News - MIJ CAMERA IN ACTION - Make it stand out</image:title>
      <image:caption>Dovecote Park carcase camera technician grading Warrendale Wagyu crosses using the MIJ Mobile camera. The technician first scans the barcode and then the ribeye ensuring full traceability between the carcase and the animal ID</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1d0a4499-0b80-43d5-a814-16e08d59515a/Wagyu-cross+ribeye+close-up.jpg</image:loc>
      <image:title>News - MIJ CAMERA IN ACTION - Make it stand out</image:title>
      <image:caption>Close-up of a typical Wagyu-cross ribeye from Warrendale</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/c2d10cbd-fa4a-4705-9c10-d726e8847e82/MIJ+DMs+7.39.jpg</image:loc>
      <image:title>News - MIJ CAMERA IN ACTION - Make it stand out</image:title>
      <image:caption>The MIJ camera delivers an instantaneous image (with ribeye area circled in green) as well as real-time carcase data. Here with a DMs (Digital Marble Score) of 7.39</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/e04e85f9-7bfd-4fde-8e6a-a1e78120f857/L-R+Martin+Thorpe%2C+John+Nicholson%2C+Wayne+Stanley%2C+RS%2C+siriol+Thomas%2C+Bradley+Jones%2C+Aaron+van+den+Heuvel.jpg</image:loc>
      <image:title>News - MIJ CAMERA IN ACTION - Make it stand out</image:title>
      <image:caption>Representatives from Dovecote Park, Warrendale Wagyu and British Wagyu pictured with Aaron van den Heuvel (Australian Wagyu Association) during the visit on 8th January</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/news-1/2024/1/17/australian-wagyu-edge-conference-new-international-tour-options</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/dca2af11-f1c6-4dfe-a015-4260c1c775eb/AWA_WagyuEdge23_6701.jpg</image:loc>
      <image:title>News - AUSTRALIAN WAGYU EDGE CONFERENCE - NEW INTERNATIONAL TOUR OPTIONS - Make it stand out</image:title>
      <image:caption>Wagyu Edge 2023 Branded Beef Awards Dinner</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/49783e41-4913-47a0-abc9-12923351ab3d/AWA_WagyuEdge23_4374.jpg</image:loc>
      <image:title>News - AUSTRALIAN WAGYU EDGE CONFERENCE - NEW INTERNATIONAL TOUR OPTIONS - Make it stand out</image:title>
      <image:caption>The 2023 Wagyu Edge Elite Sale took place on board this ship</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/c1e08d16-d07f-45af-a0db-8d5689453dc1/WagyuEdge24+conf+logo.jpeg</image:loc>
      <image:title>News - AUSTRALIAN WAGYU EDGE CONFERENCE - NEW INTERNATIONAL TOUR OPTIONS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/news-1/2024/1/15/latest-british-wagyu-newsletter-released</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/eb869996-f0c6-449c-ad70-1c17d5a26ad4/Newsletter+image.jpg</image:loc>
      <image:title>News - LATEST BRITISH WAGYU NEWSLETTER RELEASED - Make it stand out</image:title>
      <image:caption>The latest 12-page British Wagyu Newsletter was posted out to BWA Members over Christmas. Please email info@britishwagyu.co.uk if you’d like to receive a complimentary copy!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/news-1/2023/11/21/yggwzya2d5az89qx6wjbjwqd213nx5</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-11-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/49eae130-7cbf-477f-8653-ee4b8ad5b595/PHOTO-2021-07-01-08-25-45.Wagyu+Branded+Tag+vg+group+shot.jpg</image:loc>
      <image:title>News - LATEST BCMS FIGURES REFLECT WAGYU GROWTH - Make it stand out</image:title>
      <image:caption>Wagyu-cross weanlings</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/news-1/2023/10/31/usa-hosts-excellent-world-wagyu-conference</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-31</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/6de67c55-d05d-4455-aa8a-eeb687c0c140/WWC+Big+group.jpg</image:loc>
      <image:title>News - USA HOSTS 'EXCELLENT' WORLD WAGYU CONFERENCE - Make it stand out</image:title>
      <image:caption>Over 50 international delegates from a dozen countries attended the World Wagyu Conference &amp; Tour</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/a3621602-e9bf-4e32-96d0-df68d5eb04c2/Cover+image.png</image:loc>
      <image:title>News - USA HOSTS 'EXCELLENT' WORLD WAGYU CONFERENCE - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/6baa39c3-856f-4075-876c-b950302a0718/processed-22CEA658-81D2-4E22-85D1-8D380384A5B2-866F9959-1143-48C1-A42D-B3951CED4930.ABN+Ranch.jpeg</image:loc>
      <image:title>News - USA HOSTS 'EXCELLENT' WORLD WAGYU CONFERENCE - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/f5d37cd2-abb0-484c-9c62-ad7afdce9dfd/original-CBD0AC48-58C2-4692-8F31-1E1504FF2203.CD+presenting+Country+update.jpeg</image:loc>
      <image:title>News - USA HOSTS 'EXCELLENT' WORLD WAGYU CONFERENCE - Make it stand out</image:title>
      <image:caption>Chris Dickinson giving the UK’s ‘Country Update’ to the World Wagyu Council Conference</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/24a2bf7f-c184-448d-b7ee-8465a09a8778/processed-006E38E3-4C69-4D29-9673-38668FC90BB2-B3604F89-1E98-40C4-A90B-D4991CC85762.Akaushi+cattle.jpeg</image:loc>
      <image:title>News - USA HOSTS 'EXCELLENT' WORLD WAGYU CONFERENCE - Make it stand out</image:title>
      <image:caption>Japanese Red (Akaushi) Wagyu cattle</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/7a6453aa-1b49-4574-a6a8-b436efb34384/Day+2+Founding+Fathers+33+years+ago.jpg</image:loc>
      <image:title>News - USA HOSTS 'EXCELLENT' WORLD WAGYU CONFERENCE - Make it stand out</image:title>
      <image:caption>WWC Chairman Pete Eshelman</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/de5dc249-90e4-4453-b4d9-965c5bbd0c6a/Texas+A%26M+Uni.jpg</image:loc>
      <image:title>News - USA HOSTS 'EXCELLENT' WORLD WAGYU CONFERENCE - Make it stand out</image:title>
      <image:caption>Presentation at Texas A&amp;M Uni</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/df4ee0e0-a48c-4292-9dfd-54f684a549f0/Elgin+Breeding+Services.jpg</image:loc>
      <image:title>News - USA HOSTS 'EXCELLENT' WORLD WAGYU CONFERENCE - Make it stand out</image:title>
      <image:caption>Elgin Breeding Services</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/79c7f0a8-b00e-4699-a67f-1b56f328c441/processed-8025BD15-D275-460F-872B-4F7B45ACA43D-24C7C550-10C4-4B7E-967F-0472F68225E6.JT+%26+CD.jpeg</image:loc>
      <image:title>News - USA HOSTS 'EXCELLENT' WORLD WAGYU CONFERENCE - Make it stand out</image:title>
      <image:caption>James Thornton (left) MD of Warrendale Farms pictured with Chris</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/795eaeb3-b936-405c-9cba-31362f57e2ef/processed-087E7A35-6A3F-4E74-8C7C-03E5199066AF-FC7DFCD9-FD19-4866-9C5E-7AA061554567.At+leisure.jpeg</image:loc>
      <image:title>News - USA HOSTS 'EXCELLENT' WORLD WAGYU CONFERENCE - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/6da7d800-d4c0-4335-a24a-c4d58588bad2/Heartbrand+Akaushi.jpg</image:loc>
      <image:title>News - USA HOSTS 'EXCELLENT' WORLD WAGYU CONFERENCE - Make it stand out</image:title>
      <image:caption>Taken at Heartbrand Akaushi</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/news-1/2023/8/11/summer-newsletter-out-now</loc>
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    <priority>0.5</priority>
    <lastmod>2023-08-11</lastmod>
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  <url>
    <loc>https://www.britishwagyu.co.uk/news-1/2023/6/23/world-wagyu-conference-texas-usa-september-2023</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-23</lastmod>
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      <image:title>News - WORLD WAGYU CONFERENCE, TEXAS, USA SEPTEMBER 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/44d1af5a-7d36-42c5-8e8c-eb9b66bdcb67/American+Wagyu+Assoc+Conference+image.JPG</image:loc>
      <image:title>News - WORLD WAGYU CONFERENCE, TEXAS, USA SEPTEMBER 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/news-1/2023/6/7/wagyu-first-at-scotands-beef-event</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-07</lastmod>
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      <image:title>News - WAGYU 'FIRST' AT SCOTLAND'S BEEF EVENT - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/49066bc1-d2f2-4f70-9581-7f6eb40e483a/SBE+5+busystand2.jpg</image:loc>
      <image:title>News - WAGYU 'FIRST' AT SCOTLAND'S BEEF EVENT - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/a917911e-4090-4fd8-93e7-8eb772313964/SBE3+teambritishwagyu.jpg</image:loc>
      <image:title>News - WAGYU 'FIRST' AT SCOTLAND'S BEEF EVENT - Make it stand out</image:title>
      <image:caption>L-R Lucy Corner, Richard Saunders, Jamie Brownrigg &amp; Katrina Donaldson</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/ead618c7-8c5e-47c0-85a7-57fdfb72a1f9/SBE1.jpg</image:loc>
      <image:title>News - WAGYU 'FIRST' AT SCOTLAND'S BEEF EVENT - Make it stand out</image:title>
      <image:caption>Thank you to Alan Dickinson of North Netherscales, Cumbria for supplying the stand with six Wagyu-cross stores and finishers ranging from 18 to 26 months of age</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/76efff2f-75cb-468a-9a20-54e7138fb220/website-banner-image-1671204884.png</image:loc>
      <image:title>News - WAGYU 'FIRST' AT SCOTLAND'S BEEF EVENT - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/news-1/2023/5/23/british-wagyu-momentum-builds-at-250-strong-conference</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-05-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/4eca8a44-1dca-469e-be93-27887df2d599/WarrendaleWagyu.121.Conference+audience+shot+2.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Excellent turnout for the two-day conference held 17-18 May in Telford</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/43c98f9f-0543-4a49-a208-7979a2bb90b8/WarrendaleWagyu.72.+Warrendale+Founder+Jim+Blooms+Opens+the+Conference.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Warrendale Wagyu Founder, Jim Bloom, opens the conference</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/152b3dcc-ebeb-4124-a4a4-775b3e44cd8b/WarrendaleWagyu.41.Lunch+menu.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/ce1dd976-6fca-4803-b150-ee8422878299/WarrendaleWagyu.95.Tom+Richardson+Warrendale+MD+sets+the+scene.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Tom Richardson, MD Warrendale Wagyu</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/65750210-7fa3-4014-a8e1-19f015a4be0f/WarrendaleWagyu.103.Neil+Wharton+Genus.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Neil Wharton, Genus</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/96d10e94-f96e-42b4-851d-7f23b3c08614/WarrendaleWagyu.109.Irene+Breider+Geneticist+Genus.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Irene Breider, Genus</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/0cd79d9e-4af3-4c02-b938-c0599089270a/WarrendaleWagyu.112.Nick+Rose+Buying+Director+Aldi+UK.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Nick Rose, Aldi</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/cdd25c62-7b93-40e3-b904-d7feef07dec3/WarrendaleWagyu.120.Matt+McDonagh+CEO+Australian+Wagyu+Assoc.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Matt McDonagh, AWA</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/3e8d3505-60ac-42cb-b9be-d1be36acda28/WarrendaleWagyu.126.Angela+Tant+Partnerships+Controller+Red+Tractor.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Angela Tant, Red Tractor</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/ebdd0eb7-8bce-49b7-b240-c5590e4eaefc/WarrendaleWagyu.135.jess+Edwards+Comm+Director+Wyndford+Wagyu.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Jess Edwards, Wyndford Wagyu</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/bbbdba2c-3fbd-4d4e-8efa-b577f37ea3ca/WarrendaleWagyu.136.Farmer+Panel+Q%26A.+L-R+Laurie+Ibbotson%2C+Andrew+Ward%2C+Eddie+Rixon%2C+Paul+Metcalfe%2C+Chris+Dickinson.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Panel Q&amp;A</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/88842b4a-237b-4058-a714-47e13b2a7b81/WarrendaleWagyu.157.Drinks+REception+outside.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Drinks reception</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/f6f1cf35-0c79-4dcd-b936-5d397b6c8f5a/WarrendaleWagyu.151.Hakkasan+Shui+Mai+Wagyu+dumplings.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Hakkasan’s Shui Mai Wagyu dumplings</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/fc7be5a7-8748-4c8a-9e39-91aad721acb6/WarrendaleWagyu.145.Wagyu+tomahawks.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Wagyu tomahawks</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/9212ed8b-99ea-4bca-8362-9ee634e0ef78/WarrendaleWagyu.1.Dinner+Seating+Plan.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Seating plan</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/8643f6c2-08f1-49c9-975f-d9704ce4a06f/Ambassador+Award.+L-R+Richard+Saunders%2C+Georgie+Tucker%2C+Andrew+Tucker%2C+Michael+Carpenter.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>L-R Richard Saunders, Georgie Tucker, Andrew Tucker, Michael Carpenter</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/e74fdf21-75ea-4145-b91d-7943e3d10900/Pic+5+After-dinner+Speaker+Simon+Shaw+MBE.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/e5cc584c-29f6-4c81-b87b-475d28307828/Pic+2+WW+girls.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Making use of the social media backdrop!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/5af4b209-ea35-4d81-b4d2-631dd76681c4/WarrendaleWagyu.160.Warrendale+Wagyu+Gin.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Special commemorative Warrendale Wagyu gin</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/39d1365d-cc6f-429d-948b-4f078208e58f/Pic+6+WyW+sheds.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Wyndford Wagyu cattle sheds</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/d48cd6ab-78e8-4134-8115-5493fd4d7d02/Pic+8+Intn+Delegates.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>The event welcomed guests from Ireland, Hong Kong, Portugal, Germany, Switzerland and Australia</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/b7c72f49-fadc-41b1-9747-b7564711591a/Pic+5+Wyndford+Wagyu+crowd.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Great turnout at Wyndford Wagyu</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/728e77bd-5a0f-40b6-9053-f28e2e19e4d2/WarrendaleWagyu.64.Richard+Saunders+British+Wagyu+Co+Sec+welcomes+delegates.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>BWA Company Secretary Richard Saunders</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/9096e6c0-323f-4f59-aa6b-6959539fe2dd/WarrendaleWagyu.27.MIJ+camera.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>MIJ carcase camera in action</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/5d5e54c6-34a9-4770-93da-57b787072910/WarrendaleWagyu.13.Wagyu+chiller+display.jpg</image:loc>
      <image:title>News - BRITISH WAGYU MOMENTUM BUILDS AT 250-STRONG CONFERENCE - Make it stand out</image:title>
      <image:caption>Wagyu beef chiller display</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/news-1/2023/3/14/british-wagyu-conference-17-18-may</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-03-14</lastmod>
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  <url>
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      <image:caption>WBA Company Secretary Richard Saunders (l) and Warrendale Wagyu Production Director Jamie Brownrigg (r) pictured with Red Tractor Technical Manager Jemma Holden at October’s Borderway Agri Expo</image:caption>
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      <image:caption>Trademarked logo of British Wagyu Assured</image:caption>
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      <image:caption>WBA Company Secretary Richard Saunders (r) &amp; Warrendale Wagyu Production Director Jamie Brownrigg (c) pictured with SAI Global UK &amp; Ireland Agriculture Development Manager Nik Searston (l)</image:caption>
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      <image:caption>Red Tractor is the flagship logo of British food and farming</image:caption>
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      <image:caption>Mark Dent, DFAM Chairman (centre), presenting the Best Stand prize to (l-r) Jamie Brownrigg, Richard Saunders, Ed Martinson &amp; Katrina Little</image:caption>
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      <image:caption>Wagyu crossbred steers and heifers aged 24-25 months</image:caption>
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      <image:caption>Mark Elson (left) pictured with Warrendale Wagyu Production Director Jamie Brownrigg</image:caption>
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      <image:caption>(l-r) Katrina Little, Mark Elson, Jamie Brownrigg &amp; Ed Martinson from Warrendale Wagyu</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Wyndford Wagyu Fulblood Cows and Calves pictured at Chadwell Court Farm</image:caption>
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      <image:caption>Some of the British Wagyu Team pictured visiting Wyndford Wagyu last year. L-R Jim Bloom (WBA Director), Philip Maddocks (WBA Director &amp; Wyndford Wagyu Owner), Jamie Brownrigg (Warrendale Wagyu Production Director), Jess Edwards (Wyndford Wagyu Commercial Director)</image:caption>
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      <image:caption>Desi Cicale, Founder &amp; CEO of Meat Imaging USA</image:caption>
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      <image:caption>MIJ Camera App in use at a processor</image:caption>
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      <image:caption>MIJ Mobile App being used by a small-scale producer</image:caption>
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      <image:caption>The MIJ camera generates a huge amount of key data from each carcase scan</image:caption>
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      <image:caption>Typical scan analysis report - MIJ technology provides a vast amount of objective carcase data</image:caption>
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      <image:caption>A group of Wagyu-cross calves each with their British Wagyu-branded DNA tissue punch ear tags</image:caption>
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      <image:title>News - Wagyu Breeders Association Officially Launched</image:title>
      <image:caption>Jim Bloom (Director), Richard Saunders (Company Secretary), Mike Tucker (Chairman), Pearce Hughes (Director), Martine Chapman (Director), Jonathan Shepherd (Director)</image:caption>
    </image:image>
    <image:image>
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      <image:title>News - Wagyu Breeders Association Officially Launched</image:title>
      <image:caption>Chairman Mike Tucker opens the WBA Launch event</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1416238871829-PU4Y06GZ3QV3LTE9SHWQ/Keynote+Speaker+Rob+Cumine</image:loc>
      <image:title>News - Wagyu Breeders Association Officially Launched</image:title>
      <image:caption>Keynote Speaker Rob Cumine</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1416239027003-VWLOIJQOS9GPGXE8Q7EJ/Crossbred+Wagyu+cows+with+Wagyu-sired+Calves</image:loc>
      <image:title>News - Wagyu Breeders Association Officially Launched</image:title>
      <image:caption>Crossbred Wagyu cows with Wagyu-sired Calves at foot</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1416239231011-I61VG9P7TZZG90GVYXDV/image-asset.jpeg</image:loc>
      <image:title>News - Wagyu Breeders Association Officially Launched</image:title>
      <image:caption>Wagyu Beef</image:caption>
    </image:image>
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  <url>
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      <image:title>News - Wagyu Association Launch</image:title>
      <image:caption>Wagyu Cows &amp; Calves</image:caption>
    </image:image>
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    <loc>https://www.britishwagyu.co.uk/the-association</loc>
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    <lastmod>2014-08-27</lastmod>
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      <image:title>The Association</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1408701695004-XKCVT1J9TI11M8Q7XJRV/Silhoette.jpg</image:loc>
      <image:title>The Association</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1408701736806-R0Z9ARCOVR35JIBMS658/image-asset.jpeg</image:loc>
      <image:title>The Association</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1408701754907-DJUVLBCPBOT2WRODJSPV/image-asset.jpeg</image:loc>
      <image:title>The Association</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1408701770148-EKNA2N0N3ZCYJNDKU6XI/image-asset.jpeg</image:loc>
      <image:title>The Association</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1408701789763-NJZB3GWIMN5RXKJOHNPQ/image-asset.jpeg</image:loc>
      <image:title>The Association</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/the-breed</loc>
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    <priority>0.75</priority>
    <lastmod>2014-08-27</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1409044546342-UVCQOH5TQ9Q92RK3H87R/wagyu201111030030.jpg</image:loc>
      <image:title>The Breed</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1409140516104-XWJRYFRREZ7R8Y810N6O/Wagyu+Breed+Trade+Descriptions+table.png</image:loc>
      <image:title>The Breed</image:title>
      <image:caption>By kind permission of AWA</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1409046463347-P8E6N3RYJ8JROMSU0CC2/wagyu201111030063.jpg</image:loc>
      <image:title>The Breed</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/the-beef</loc>
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    <lastmod>2015-03-23</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1408712186338-4OM28AR1E4JULJYXKGHG/Wagyu_beef.gif</image:loc>
      <image:title>The Beef</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1409046667683-WYK5NVWTX3Q23TE1LTLK/image-asset.png</image:loc>
      <image:title>The Beef</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/links-1</loc>
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    <lastmod>2026-02-18</lastmod>
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      <image:title>Links</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/80f25bd1-5c01-4a9f-a5c2-cd38076a5bd0/bata.png</image:loc>
      <image:title>Links</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/6ff018e3-ceff-4ef7-9011-6749b334654e/cultura.png</image:loc>
      <image:title>Links</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/62335109-2755-491e-9920-b087989fb140/world+wagyu.jpg</image:loc>
      <image:title>Links - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1425900044605-VTWBBU1KEGJMUIJ36IZM/image-asset.jpeg</image:loc>
      <image:title>Links - Make it stand out</image:title>
      <image:caption>KELVIN CAVE LTD Tel: 01458252281</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/b7c8c1ee-23e9-4eb6-b007-db449bf846ab/dynie.png</image:loc>
      <image:title>Links</image:title>
      <image:caption>DUYNIE FEED T: +44 1977 801645 Email: info@duynie.co.uk</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/691a4d96-9461-4d2b-ab93-14b818e3b75f/man.png</image:loc>
      <image:title>Links - Make it stand out</image:title>
      <image:caption>LEAN GENTINI MEAT SOMMELIER INSTAGRAM: leangentini_meatsommelier</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/64b2a925-14c3-4b90-b1ea-1b4f63ffce05/dovecote.png</image:loc>
      <image:title>Links</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/e3481d84-dddb-47ad-b87d-266840c5764e/ffb.png</image:loc>
      <image:title>Links</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/bb4fa807-6778-46c3-b331-5ebaa2ca28f4/lanson.png</image:loc>
      <image:title>Links - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/0a160f4c-1e46-4e6e-b526-4c1af3dae7a0/grays.png</image:loc>
      <image:title>Links - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/272bad25-0f32-4fd8-85f3-22228f2a2364/oxbury.png</image:loc>
      <image:title>Links - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1425899852981-U74ZVA8X3SEK1HYYQCSQ/Cais-block.jpg</image:loc>
      <image:title>Links</image:title>
      <image:caption>CAISLEY EARTAG LIMITED Email: info@caisleytags.co.uk</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/ef53aad1-d6c2-4ed5-a4cf-170879a58653/genus.png</image:loc>
      <image:title>Links</image:title>
      <image:caption>GENUS ABS Email: colin.lucas@genusplc.com</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/f4f46455-e99f-4e7f-8b6b-d247c3978d12/neogen.png</image:loc>
      <image:title>Links - Make it stand out</image:title>
      <image:caption>NEOGEN Email: neogengenomics@neogen.com</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/blackgold-brand-1</loc>
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    <lastmod>2023-08-26</lastmod>
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      <image:title>British Wagyu Brand</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/booking-form</loc>
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    <lastmod>2014-10-01</lastmod>
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  <url>
    <loc>https://www.britishwagyu.co.uk/where-to-buy-1</loc>
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    <lastmod>2026-02-18</lastmod>
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      <image:title>Jim Bloom</image:title>
    </image:image>
  </url>
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    <loc>https://www.britishwagyu.co.uk/the-association-1-1-1-1</loc>
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      <image:title>The People</image:title>
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    <image:image>
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      <image:title>The People</image:title>
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    <image:image>
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      <image:title>The People</image:title>
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      <image:title>Jonathan Shepherd</image:title>
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  <url>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1409218547555-XHOU9VSN4CLF09U51W2V/wagyu201111030010.jpg</image:loc>
      <image:title>How To Join</image:title>
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  <url>
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      <image:title>Mike Tucker</image:title>
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      <image:title>Martine Chapman</image:title>
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  <url>
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    <lastmod>2025-07-01</lastmod>
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  <url>
    <loc>https://www.britishwagyu.co.uk/archives-2014</loc>
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    <priority>0.75</priority>
    <lastmod>2015-03-13</lastmod>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/contact-1</loc>
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    <lastmod>2015-06-22</lastmod>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/cookingwithwagyu</loc>
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    <image:image>
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      <image:title>Cooking with Wagyu</image:title>
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    <image:image>
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      <image:title>Cooking with Wagyu</image:title>
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    <image:image>
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      <image:title>Cooking with Wagyu</image:title>
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    <lastmod>2020-04-22</lastmod>
  </url>
  <url>
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    <lastmod>2015-04-10</lastmod>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Home</image:title>
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      <image:title>Home</image:title>
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      <image:title>Home</image:title>
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      <image:title>Home</image:title>
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      <image:title>Home</image:title>
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      <image:title>Home</image:title>
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      <image:title>Home</image:title>
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      <image:title>Home</image:title>
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    <image:image>
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      <image:title>Home</image:title>
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    <image:image>
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      <image:title>Home</image:title>
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      <image:title>The Association</image:title>
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      <image:title>Origins</image:title>
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    <image:image>
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      <image:title>Breed Standard</image:title>
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      <image:title>Why Wagyu? - Make it stand out</image:title>
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    <image:image>
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      <image:title>For Sale - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/087cd3ad-2048-4690-b007-141ffc7525a9/Juggins+Dec+25+2.jpeg</image:loc>
      <image:title>For Sale - Make it stand out</image:title>
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  <url>
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      <image:title>About</image:title>
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      <image:title>Meat Grading</image:title>
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      <image:title>Home</image:title>
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    <image:image>
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      <image:title>Home</image:title>
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    <image:image>
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      <image:title>Home</image:title>
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    <image:image>
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      <image:title>Home</image:title>
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    <image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/23394d68-4508-4b38-8f11-a1f2397e9015/Production+section.Nutrition.1090.Wagyu+weanlings.jpg</image:loc>
      <image:title>Rearing and Feeding - Make it stand out</image:title>
      <image:caption>Wagyu weanlings in winter housing. Aged around 9-11 months</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/9981b74c-8e4a-455b-9d5e-f14f0823c4e0/PHOTO-2021-07-01-08-26-19.Wagyu+calf+lying+down+branded+British+Wagyu+tag.jpg</image:loc>
      <image:title>Rearing and Feeding - Make it stand out</image:title>
      <image:caption>Wagyu-sired calf over a Holstein dam. Note the ‘British Wagyu’ branded DNA tag from Caisley</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/61a02d06-bb8d-4cd4-8552-aa732404653e/Production+section.0934.Caption+Typical+batch+of+Wagyu+weanlings.jpg</image:loc>
      <image:title>Rearing and Feeding - Make it stand out</image:title>
      <image:caption>Typical batch of Warrendale Wagyu-sired weanlings aged 6-8 months</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/submit-a-restaurant-or-retailer</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2015-03-26</lastmod>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/about-membership</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-02-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1427732133971-WVGNPTINZDHJ3TWYLKNL/LRWBA++001.jpg</image:loc>
      <image:title>About Membership</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/press-area-and-image-gallery</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-02-17</lastmod>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/membership-benefits</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-02-16</lastmod>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/membership-benefits-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-07-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1443012831239-E7UQEKV3QW1YNKGSBPKK/image-asset.jpeg</image:loc>
      <image:title>Friend of the WBA</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/new-page-4</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2015-06-22</lastmod>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/how-to-join-1-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-08-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1426255294373-PXC8G1C9DG5VVT0N2O50/Wagyu+Edited+Image.png</image:loc>
      <image:title>MEMBERSHIP FORM FRIENDS OF THE ASSOCIATION</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/full-membership-form-wba</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-08-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1426255294373-PXC8G1C9DG5VVT0N2O50/Wagyu+Edited+Image.png</image:loc>
      <image:title>FULL MEMBERSHIP FORM WBA</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/about-membership-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-08-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1427732133971-WVGNPTINZDHJ3TWYLKNL/LRWBA++001.jpg</image:loc>
      <image:title>WBA Full Membership</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/new-page-79</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2017-02-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1487170087902-BXRLSAPORVLMX84220ZY/image-asset.jpeg</image:loc>
      <image:title>Hugh Pocock</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/new-page-49</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-04-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1487170693023-APOGYMQVDOFKCDV8FDEX/image-asset.jpeg</image:loc>
      <image:title>Steve Ramshaw</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/new-page-5</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2017-02-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1487170946583-UFZSJI76WONLBR58GRNH/image-asset.jpeg</image:loc>
      <image:title>David Walston</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/british-wagyu-assured</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-07-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1587548290801-FWP24MRQ8SNXR8ORIMBP/British+Wagyu+Assured+Logo.NEW.png</image:loc>
      <image:title>British Wagyu Assured</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/chris-dickinson</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-04-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1588083716678-BHA9F8USVT61QBB9MP30/CD.jpg</image:loc>
      <image:title>Chris Dickinson</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/philip-maddocks</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-04-11</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/b69c2f37-2aea-41ec-a6a1-0d943c521fb8/Jess+Edwards+pic.3.jpg</image:loc>
      <image:title>Philip Maddocks</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/commercial-membership</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-07-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/1427732133971-WVGNPTINZDHJ3TWYLKNL/LRWBA++001.jpg</image:loc>
      <image:title>Commercial Membership</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/registrations</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-07-01</lastmod>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/culinary</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-02-19</lastmod>
  </url>
  <url>
    <loc>https://www.britishwagyu.co.uk/health-benefits</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-02-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/8ef92537-1fab-4517-930b-c84079b723d5/Wagyu-health-3.webp</image:loc>
      <image:title>Health Benefits - Health Benefits of Wagyu Beef</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/2fa54f4d-c8ff-4f46-81ba-dcfc74cbd52e/WWC+-+Health+Benefits+of+Wagyu+Beef+INFOGRAPHIC+Social+p1+%282%29.jpg</image:loc>
      <image:title>Health Benefits - Introduction</image:title>
      <image:caption>With its healthy eating properties, Wagyu beef has no equal when you also consider its tenderness, marbling and eating quality.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/6a302b45-6ce3-4c08-bd5d-d13ea0e56ff4/WWC+-+Health+Benefits+of+Wagyu+Beef+INFOGRAPHIC+Social+p2+%283%29.jpg</image:loc>
      <image:title>Health Benefits - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/53f60481e4b0bd5597ac40d0/9400187f-5086-45e0-9843-3590790d6c49/WWC+-+Health+Benefits+of+Wagyu+Beef+INFOGRAPHIC+Social+p3+%281%29.jpg</image:loc>
      <image:title>Health Benefits - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
</urlset>

